Keeping a close eye on customer behavior can help businesses stay on top of changing trends. Semtech's Alistair Fulton shares his tip to proactively leverage customer behavior trends. Read more
Corporate Social Responsibility has taken on a greater role in the past year, as customers expect the brands they do business with to share their own values and ideals. As more people come to recognize the damage that humans have done to the earth, sustainability has become a hot-button issue. When sustainability becomes part of a brand’s culture, it becomes a point of differentiation, a core value, and it has a large impact on the way customers (and employees) perceive the brand. This article will look at the different ways that sustainability impacts the customer experience. Read more